Lifebuoy-LWMC MoU

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THE NATION, LAHORE (PR), 09th OCTOBER 2013: Lifebuoy and the Lahore Waste Management Company (LWMC) signed an MOU for awareness drive on importance of post festival cleanup during Eid-ul–Azha.
The ceremony was attended by Lifebuoy’s brand ambassador Reema Khan; a celebrated actress now turned social activist, the marketing team of Lifebuoy and senior officials from LWMC.
Reema Khan the brand ambassador for Lifebuoy asserted that, “Each year around Eid–ul-Azha , our streets get littered and dirty because of the remains of sacrificial animals. The compost if left to foster can be a cause for infections and diseases.
With Lifebuoy’s prerogative that prevention is better than cure, we seek to clean up the city of Lahore before these diseases can spread by supporting our partners LWMC.”

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